New Star rating recalculations place even more emphasis on customer experience. Is your Medicare Advantage health plan ready? Here’s where to start.
As payers compete in what’s becoming an incredibly crowded Medicare Advantage (MA) market, they’re increasingly prioritizing digital-powered member centricity. By doing so, health plans can run with—as opposed to getting run over by—recent Star rating recalculations that now place more emphasis on customer experience.
But where—and how—do you start? This executive summary recaps a recent webinar where speakers Josh Volak (Cognizant) and John Zimmerer (Smart Communications) discussed just that. You’ll learn:
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